Powercase Formula CRM GmbH

Technologically-Leading CRM Solutions

Powercase Formula CRM GmbH, founded and based in Hamburg in 1998, offers the technologically leading CRM solution Aurea CRM, for companies that need holistic CRM support – from strategy consulting to implementation – in order to then achieve the highest possible benefit and efficiency in the value chains in sales, marketing and service

Our Story

With our 25 years of experience, Powercase Formula CRM GmbH supports the quick and flexible optimization of processes and systems in national and international companies. Innovation, flexibility and transparency are the heart of our solutions, which we develop and implement for and with our customers.

Our business is to optimize the customer relationship management (CRM) of btb companies. Our solutions and products create the basis for optimizing customer-related business processes. This significantly increases the efficiency of information collection and utilization of customer and market information.

Our strengths are our understanding of our customers’ business processes and many years of experience in CRM consulting and system integration in highly demanding CRM projects.

Our specialization is to achieve optimum quality, availability and speed in customer relationship management, especially for companies with complex business processes in the industrial, mechanical engineering, construction supplier, pharmaceutical/life science and financial services segments and in the online or portal environment.Our employees form a dynamic team that has been working successfully in many CRM process consulting and CRM implementation projects. The team covers all necessary knowledge areas from analytical CRM, consulting to implementation, product and data migration, project management, system analysis, performance checks and ongoing support as Application Service Provider (ASP). Ambitious goals and comprehensive know-how, which is continuously expanded through internal and external training, are the basic prerequisite for the success that Powercase achieves through its highly efficient solutions in the CRM industry.

Our Philosophy

As a “Customer Care Company”, POWERCASE is a reliable and fair service provider for its customers who helps and advises on various tasks relating to CRM.

We strive to achieve this with our customers and partners a long-term and fair cooperation. As a service company, POWERCASE’s main focus is on: on the motivation and qualifications of its employees and the success of its customers. 


Beim Strohhause 17, D- 20097 Hamburg

+49 (0) 40 2800659-0 • office@formulacrm.dewww.formulacrm.de

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