Decades of industry leading email marketing across every channel
Lyris Technologies – now Aurea Email Marketing – is a leading digital messaging platform. For more than 20 years, Lyris solutions have helped companies engage in customer conversation, increase conversion, and achieve higher returns on marketing investments by better automating, integrating, and optimizing customer engagement programs, like email marketing.
The Lyris solutions portfolio includes award-winning messaging automation software, digital marketing strategy and deliverability services, and a flexible integration framework that revolutionizes the way marketers can extend digital messaging across the enterprise.
Lyris delivers mature, field-tested email marketing capabilities, as an industry leading cloud-based or on-premise solution that lets customers easily, segment, target, and measure the effectiveness of email campaigns on every device.
Tens of Billions
Richer Customer Engagement
Today’s customers expect meaningful marketing messages – at the right time, via the right channel. With Lyris, Aurea expands our Customer Engagement capabilities to deliver a 360-degree view of customers everywhere.
Lyris – now Aurea Email Marketing – delivers a comprehensive suite of email marketing capabilities designed to help you maximize campaign ROI, while delivering a precisely targeted, meaningful message for every customer.